Press : Olaf Breuning

Ausstellungsansicht Olaf Breuning / NRW-Forum Düsseldorf Foto B Babic

Olaf Breuning

Dates: 11/06/2016 – 21/08/2016
Opening: 10/06/2016

Press release (PDF)

The madness that we call reality

From the 11th of June to the 21st of August, the NRW-Forum Düsseldorf will be presenting the first comprehensive retrospective of the Swiss artist Olaf Breuning.

Olaf Breuning is known for his impressive pictorial worlds and his ironic views on a reality that is shaped by the media. His photographs, videos, drawings and installations make use of a shared visual language and mix symbols from the world of pop and the media with icons of high culture. Somewhere between humour and a painful seriousness, they make us aware of our consumerism, Western stereotypes and gender clichés and analyse the relationship between art and kitsch, reality and illusion, authenticity and artificiality. Over a space of more than 600 square metres, the NRW-Forum Düsseldorf will dedicate the biggest retrospective to date, including all important work cycles from the past 15 years, to the Swiss-born artist now living in New York.

A first glimpse

The new series “The Life” (2015) portrays people surrounded by everyday objects and symbols of a Western media and consumer society. Colourful, sweet and sticky materials, ironic cartoon speech bubbles, absurd gestures and poses, the large-size photo collages are witty comments on a madness that we call reality.

For the large-size colour photographs of the series “Art Freaks” (2011), Breuning painted on the skin of models, that way turning them into paintings amongst others by Pablo Picasso, Francis Bacon, Edvard Munch or Jackson Pollock. The Art Freaks are standing in an orderly line with an uncomfortable look in their eyes, contemplating the classical canon of high culture images whilst debating the relation between high and low, art and kitsch through their exposed bodies.

The three-part video work “Home” (2004 – 2007) is a kind of video diary with a clown-like protagonist played by Brian Kerstetter who lets his audience see the world though his typically Western eyes. In the first part he is wandering around a hotel room with a camera in his hand, telling the story of his life in the form of movie quotes and anecdotes. In part two we accompany him with his clichéd tourist attitude to Japan, Papua New Guinea and the Swiss Alps and in part three to New York’s most iconic sites.

Apart from spectacular large-size colour photographs and videos, the retrospective will also be showing a selection of small-size drawings in black and white. As bizarre and witty observations of the simple yet universal problems that people tend to have, they connect philosophical questions with personal issues and by the means of a small idea compel us to consider the bigger questions.


To accompany the exhibition, Gestalten will publish a catalogue with over 200 images, offering a comprehensive overview of the different work cycles.


Olaf Breuning was born in 1970 in Schaffhausen, Switzerland. After training as a photographer he went on to study at the Fachhochschule für Kunst und Gestaltung Zürich (HGKZ). He lives and works in New York. His works are on show in group and solo exhibitions across the globe, amongst others at the Palais de Tokyo, Paris; Migros Museum, Zürich; Barbican Centre, London; Herzliya Museum of Contemporary Art, Israel; Tinguely Museum, Basel; Museum der Moderne, Salzburg.


It is permissible to use at no charge the pictorial material listed here for topic-oriented reporting (in print- and online-media as well as via social-media channels) and with inclusion of the indicated photo credit. The exemption from utilization fees expires six weeks after the end of the exhibition. In the case of an article or reprint, we would be pleased to receive a copy at or NRW-Forum Düsseldorf, Pressestelle, Ehrenhof 2, 40479 Düsseldorf. Thank you.

In Partnership with:

Media partner:

Partners Stadtsparkasse Düsseldorf Otto Beisheim Stiftung Hoffmann Liebs Max Brown Midtown CCS